DFS San Francisco Store 50th Anniversary







I art-directed and led the visual campaign for the grand opening of the DFS store at San Francisco International Airport. I commissioned illustrator Debbie Powell to create a vibrant travel-inspired key visual, and directed her in developing a series of scenes that were animated into a promotional video played across the store’s digital screens.
Client:
DFS
My Role:
Designer, Art Director
Service Provided:
Art Direction
Agency
DFS
Next Project
DFS Queenstown Store Opening
Art Direction
